Get to Know Irene Forte
/ By Natalie Kingsley-Fieldgrass
Hello Embassy of Beauty. My name is Irene, and I am the founder of Irene Forte Skincare. I am delighted to have my products now available in your beautiful space. I began this brand while working for Rocco Forte Hotels, a European hotel chain, with the intention of unifying the group's spas with a product range.

What sets Irene Forte Skincare apart from other brands?
My search was for something natural but not naive, something Italian. Upon discovering the challenge of finding what I desired, I turned to our amazing organic farm in Sicily for ingredients. And I thought, well, wouldn’t it be wonderful to use those ingredients? This led me to formulate a product range myself, thus initiating the brand.
In terms of the ethos behind the brand and what truly sets us apart, we pride ourselves on being natural yet clinically proven. We conduct hydration trials, anti-wrinkle trials, antioxidant trials, and consumer trials. Our products offer a highly experiential journey. We utilise special allergen-screen fragrances, ensuring our products are gentle on the skin, with sensitive skin trials confirming their suitability.

Additionally, all our products are corp certified, reflecting our significant focus on sustainability. Our approach to sustainability is comprehensive, encompassing certification as vegan, our 100% production in Italy, refillable packaging, and a recycling scheme for refills, among other initiatives.
Please, tell us about the hero products at Irene Forte Skincare.
The hero products in the Irene Forte skincare range undoubtedly include the Myoxinil products, featuring an ingredient trademarked by us. Derived from Hibiscus Seed Peptides, Myoxinol is a wonderful ingredient that works both intrinsically and extrinsically on wrinkles and deep forehead lines (which are the hardest wrinkles to lose), prominently featured in our Hibiscus Night Cream, Prickly Pear Face Cream, and Hibiscus Serum.

Could you share your skincare routine with us?
My personal skincare routine prioritises cleansing, utilising our Almond Cleansing Milk as the first and most crucial step of any skincare routine. Following this, toning with our Helichrysum Toner is for me the second most important step, as it balances the pH of the skin and aids in ingredient penetration.
Next up, serum. Serum is designed to penetrate more deeply into the skin, and deliver highly active ingredients. So, never skip the serum step. I love our Hibiscus Serum.
Eye cream application follows to ensure hydration and protection for this delicate area, with our Olive Eye Cream being my go-to choice. The eye area is quite prone to ageing quickly as it is thinner. So I always make sure to keep this area hydrated.
Finally, sealing everything with our hero Hibiscus Night Cream to lock in moisture and protect the skin.
Could you enlighten us on the sustainability practices at Irene Forte Skincare?
I feel like we’re one of the first luxury, sustainable skincare brands.
As a B Corp certified brand, our sustainability efforts encompass every aspect of our operations.
In terms of packaging, we’re really tried to create a product that looked and felt luxurious, and is still sustainable. Our packaging utilises 100% recycled fibre boxes with vegetable-based ink and glass bottles made of 31% post-consumer recycled glass, with all 30ml and 50ml products being refillable.
We have partnered with Versmar for a recycling scheme, contributing to a circular product lifecycle. They turn the bio based plastic bottles into plastic pellets to create new plastic for building materials and car particles.
Our ingredients are certified vegan and 100% is sourced from our organic farm in Sicily. Additionally, we also use upcycled ingredients that come from nutrient rich plant based leftovers.
We are committed to being carbon neutral by 2030 and engage in charity partnerships to further our impact. One of our charity partnerships is the Lady Garden Foundation, where £1.50 of every Pomegranate Hand Cream sold globally is donated.
View the complete Irene Forte Range by clicking here
The Irene Forte Hibiscus Night Cream with Myoxinol™ is an opulently rich and nurturing night cream formulation which is formulated to minimise fine lines and wrinkles over tim...
The Irene Forte Hibiscus Night Cream with Myoxinol™ is an opulently rich and nurturing night cream formulation which is formulated to minimise fine lines and wrinkles over time, catering to even the most sensitive skin types. Myoxinol ™ operates by impeding the mechanical processes responsible for the development of facial expression lines, acting similarly to injectables to effectively diminish even deep forehead lines. This signifies a notable and innovative approach to reversing visible signs of skin aging. Simultaneously, it activates the cell's natural defences to prevent oxidative damage, contributing effectively to the biological delay of cellular aging. A distinctive blend of Green Pea Polypeptides collaborates with Myoxinol™ to enhance the production of Collagen and Elastin, resulting in a noticeable reduction of fine lines and wrinkles. The inclusion of Hyaluronic Acid & Olive Oil Fractions contribute to hydrating, toning and plumping the skin flawlessly. Additionally, Pro-Ceramides and a Tetra-Ceramide Complex work together to nourish and safeguard the skin's natural moisture barrier. Your skin will be left de-wrinkled, moisturised, toned and taught!
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The Irene Forte Prickly Pear Face Cream with Myoxinol™ is a beautifully lightweight and comfortable formulation which focuses on reducing fine lines & wrinkles over time, ...
The Irene Forte Prickly Pear Face Cream with Myoxinol™ is a beautifully lightweight and comfortable formulation which focuses on reducing fine lines & wrinkles over time, on even the most sensitive of skins. Myoxinol operates by hindering the mechanical processes responsible for the formation of facial expression lines and functions akin to injectables, effectively diminishing even deep forehead lines. This represents a noteworthy and innovative approach to reversing the visible signs of skin aging. Simultaneously, it activates the cell's natural defences to prevent oxidative damage, effectively contributing to the biological delay of cellular aging.
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The Irene Forte Hibiscus Serum with Myoxinol is proven to reduce deep wrinkles on even the most sensitive of skins. The wrinkle reduction becomes more and more noticeable the ...
The Irene Forte Hibiscus Serum with Myoxinol is proven to reduce deep wrinkles on even the most sensitive of skins. The wrinkle reduction becomes more and more noticeable the longer the regime is used. Myoxinol works by impeding the mechanical processes responsible for the development of facial expression lines, acting similarly to injectables to effectively reduce even deep forehead lines. This signifies a noteworthy and innovative approach to reversing visible signs of skin ageing. At the same time, it activates the cell's natural defenses to prevent oxidative damage, playing a role in biologically delaying cellular ageing. A distinctive blend of Green Pea Polypeptides and an innovative Tetrapeptide collaborates with Myoxinol™ to enhance the production of Collagen and Elastin, resulting in a noticeable reduction of fine lines and wrinkles. The inclusion of Multi-Molecular Hyaluronic Acid contributes to hydration and plumping effects. Additionally, omega-rich Olive Oil and a Tetra-Ceramide Complex work together to nourish and safeguard the skin's natural moisture barrier. Your skin will be left de-wrinkled, toned and taught!
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The Irene Forte Almond Cleansing Milk is a rich, nourishing milk cleanser clinically approved for sensitive skin, formulated to thoroughly remove makeup and impurities from dr...
The Irene Forte Almond Cleansing Milk is a rich, nourishing milk cleanser clinically approved for sensitive skin, formulated to thoroughly remove makeup and impurities from dry, reactive and dehydrated skin without stripping or disrupting the barrier. Omega-rich oils — including Sweet Almond, Rosehip and Jojoba — penetrate between skin cells to enhance barrier function, boost water retention and nourish the skin while cleansing, while Aloe Leaf Juice delivers calming, anti-inflammatory and moisturising comfort throughout. Olive Oil Fractions provide antioxidant, nourishing and anti-glycation protection to maintain skin elasticity, while Panthenol (Pro-Vitamin B5) and Vitamin E deeply hydrate, soothe and shield against free radical damage — leaving the skin soft, supple and thoroughly clean.
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The Irene Forte Helichrysum Toner is a soothing, rebalancing treatment designed to hydrate, calm, and strengthen sensitive or stressed skin while restoring optimal pH balance....
The Irene Forte Helichrysum Toner is a soothing, rebalancing treatment designed to hydrate, calm, and strengthen sensitive or stressed skin while restoring optimal pH balance. Formulated to support the skin barrier and enhance overall resilience, this gentle yet effective toner helps reduce redness, refine texture, and prepare the skin for subsequent treatments, delivering both immediate comfort and long-term skin health. At the core of the formula is Organic Helichrysum Extract, renowned for its powerful anti-inflammatory and healing properties. Rich in bioactive compounds, it helps to calm irritation, reduce redness, and support skin regeneration, making it particularly effective for sensitive or reactive skin conditions. This is complemented by Aloe Leaf Juice, which provides immediate soothing relief while deeply hydrating and supporting skin repair. A hydrating complex featuring Sodium Hyaluronate delivers multi-level moisture, helping to plump the skin, improve elasticity, and reduce the appearance of fine lines caused by dehydration. This is reinforced by Saccharide Isomerate, a long-lasting humectant that binds moisture to the skin, ensuring sustained hydration and enhanced barrier function. Niacinamide (Vitamin B3) plays a key role in strengthening the skin barrier, reducing inflammation, and improving overall skin tone. It helps to minimise redness, regulate sebum production, and refine the appearance of pores, contributing to a more balanced and even complexion. A protective antioxidant complex, including Vitamin E (Tocopherol), works to neutralise free radicals and defend against environmental stressors, preserving skin integrity and supporting cellular repair. This helps prevent premature ageing while maintaining skin vitality. Supporting these actives, a blend of gentle botanical extracts enhances the toner’s calming and conditioning effects, promoting a softer, smoother skin texture while reinforcing resilience against external aggressors. Together, these carefully selected ingredients and targeted benefits deliver a comprehensive approach to skin balance
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The Irene Forte Olive Eye Cream with Penta-Phyto Complex is a luxuriously rich eye cream. Utilising gentle, yet highly effective ingredients, this eye contour cream combats fi...
The Irene Forte Olive Eye Cream with Penta-Phyto Complex is a luxuriously rich eye cream. Utilising gentle, yet highly effective ingredients, this eye contour cream combats fine lines & wrinkles, dark circles, eye puffiness & dehydration, revealing a more awakened and luminous look. Clinically proven to improve microcirculation, the Penta-Phyto Effect is a complex which consists of Butcher’s Broom Root Extract, Hydrocotyle Leaf Extract, Calendula Flower Extract, Horse Chestnut Seed Extract and Ammonium Glycyrrhizate from Licorice; promoting an even skin tone and demonstrating proven anti-dark circle benefits. Abundant in Saponosides and Flavonoids, it delivers an overall soothing and calming effect on the skin. Your eye contour area will be left smooth, brightened & hydrated!
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