
Le Rub: A Skincare-Led Approach to Sun Protection
/ By Natalie Kingsley-Fieldgrass
At Embassy of Beauty, we believe sun protection is a vital supporting step in maintaining long-term skin health. While it may not be at the core of every skincare ritual, applying SPF daily can significantly enhance your skin’s resilience, especially when paired with active formulations. UV exposure is one of the leading contributors to visible signs of ageing, including fine lines, uneven tone, and reduced firmness. A smart, skin-first SPF acts as a protective final layer, helping to preserve the results of your routine and defend against environmental stressors.
This is why we’re so selective when it comes to SPF. It must be effective, elegant, and skin-beneficial. A product that’s as considered in formulation as your most luxurious face cream.
We’re proud to introduce Le Rub, a sun care line that doesn’t just protect; it performs. Founded by sibling duo Kim and Raf Maes, Le Rub blends mineral science with Mediterranean sensibility. Their mission: create mineral sunscreens that feel like skincare and supports the skin in every possible way.
Why Mineral? The Science Behind the Formulation
Le Rub exclusively uses non-nano zinc oxide, a physical filter that reflects UVA and UVB rays before they can penetrate and damage the skin. Unlike chemical filters, which absorb UV and convert it through a reaction within the skin (often generating heat and free radicals), zinc oxide provides immediate, photostable protection that’s gentle and non-reactive.
By choosing non-nano particles, Le Rub ensures:
- The zinc oxide stays on the surface of the skin rather than being absorbed.
- A smaller amount of product delivers broad-spectrum protection.
- The formulas are exceptionally well-tolerated, even by sensitive or post-procedure skin.
- This makes Le Rub especially suitable for skin that’s reactive, redness-prone, or recovering from treatments like microneedling, peels, or retinoid use.
- And unlike traditional mineral SPFs, these formulas are refined and invisible, with a silky, weightless texture that disappears into the skin. No white cast. No drag. No greasy residue.
More Than Protection: Skincare-Level Actives
What elevates Le Rub beyond standard SPF is its skincare-grade ingredients. The brand has gone to great lengths to include active botanicals that not only protect but nourish, brighten, and strengthen the skin barrier.
- Fermented Grape Extract: This sugar-yeast fermentation promotes natural Vitamin D3 synthesis, cleverly addressing one of the most common drawbacks of sunscreen use, its tendency to block the skin’s ability to generate Vitamin D3 from sunlight.
- Tomato Extract (Lycopene): A powerful antioxidant that helps neutralise free radicals triggered by sun exposure, reducing oxidative stress and signs of photodamage.
- Mandarin Oil: A gentle, non-sensitising source of Vitamin C to help brighten the skin and even out tone, while providing a naturally uplifting sensorial touch. Together, these ingredients don’t just defend the skin, they support its natural resilience and glow.
Tailored Textures for Face and Body
Le Rub offers SPF 30 and SPF 50 options across both face and body, allowing you to tailor your protection to your day, your environment, and your skin’s needs.
Whether you’re heading out for a city stroll or spending a weekend under the sun, Le Rub’s SPF 30 is perfect for daily wear, while SPF 50 offers elevated protection for prolonged sun exposure.
Even the body formulas are elevated: they provide the same mineral shield as the face formulas but are enhanced with emollients and soothing agents to keep limbs hydrated, silky, and nourished throughout the day.
Why We Chose Le Rub
In a world of overcomplicated skincare, Le Rub brings things back to the essentials, but with a luxurious, clinical-grade edge.
We chose it because it ticks every box:
✔️ 100% mineral filters with superior UV protection
✔️ No white cast or greasy feel
✔️ Botanical actives that hydrate, calm and support Vitamin D metabolism
✔️ Gentle enough for reactive or post-treatment skin
✔️ Elegant textures that integrate seamlessly into any skincare routine
This is sun care reimagined: clean, conscious, and cosmetically beautiful. We’re proud to welcome Le Rub to Embassy of Beauty. It’s the kind of product we not only recommend, but reach for ourselves, every single day. Your skin deserves sun care that works as hard as your serums and moisturisers. With Le Rub, it can.
Le Rub SPF50 All-Day Sunscreen is a high-performance mineral body SPF, powered by Non-Nano Zinc Oxide and Grape Ferment Extract. This advanced formula forms a physical barrier...
Le Rub SPF50 All-Day Sunscreen is a high-performance mineral body SPF, powered by Non-Nano Zinc Oxide and Grape Ferment Extract. This advanced formula forms a physical barrier against UVA and UVB rays while delivering antioxidant-rich hydration and reinforcing the skin barrier. Fast-absorbing, photostable, and invisible on all skin tones, it leaves the body feeling smooth, even, and visibly more resilient.
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Le Rub SPF30 Everyday Sunscreen is a next-generation mineral SPF designed specifically for the face, offering invisible, broad-spectrum protection. Powered by Non-Nano Zinc Ox...
Le Rub SPF30 Everyday Sunscreen is a next-generation mineral SPF designed specifically for the face, offering invisible, broad-spectrum protection. Powered by Non-Nano Zinc Oxide and Fermented Grape Extract, it deflects UV rays, deeply hydrates, and supports natural Vitamin D synthesis, boosting skin resilience and helping to prevent sun-induced damage.
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Le Rub SPF30 All-Day Sunscreen is a daily essential for protected, radiant body skin. Powered by Non-Nano Zinc Oxide and antioxidant-rich Grapeseed Oil, this mineral SPF deliv...
Le Rub SPF30 All-Day Sunscreen is a daily essential for protected, radiant body skin. Powered by Non-Nano Zinc Oxide and antioxidant-rich Grapeseed Oil, this mineral SPF delivers high-level UVA & UVB protection while deeply nourishing and hydrating the skin. The fast-absorbing, non-greasy texture blends in invisibly, keeping skin smooth, supple, and shielded from sunrise to golden hour.
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Le Rub's Repairing Lotion is your go-to body hydrator for post-sun replenishment and relief. Powered by Grapeseed Oil and Aloe Vera, this antioxidant-rich formula delivers coo...
Le Rub's Repairing Lotion is your go-to body hydrator for post-sun replenishment and relief. Powered by Grapeseed Oil and Aloe Vera, this antioxidant-rich formula delivers cooling hydration while strengthening the skin barrier. With moisture-locking humectants and soothing botanicals, it calms redness, restores softness, and helps prolong your summer glow.
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Le Rub's Repairing Face Mask is your 15-minute ritual for deep skin restoration. Powered by Tomato Skin and Hyaluronic Acid, this creamy mask calms inflammation, replenishes h...
Le Rub's Repairing Face Mask is your 15-minute ritual for deep skin restoration. Powered by Tomato Skin and Hyaluronic Acid, this creamy mask calms inflammation, replenishes hydration, and shields against oxidative stress. With antioxidant-rich plant extracts and moisture-locking actives, it relieves tightness, soothes redness, and visibly softens early signs of ageing, leaving skin visibly smoother, stronger, and revitalised.
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