Dry and keratinised skin is a common condition where the skin becomes rough, flaky, and thickened due to an excessive build-up of dead skin cells. This can lead to discomfort, itching, and a dull, uneven appearance, making a tailored skincare routine essential to bring relief and restore your skin’s natural glow. Dry and keratinised skin is often caused by a lack of moisture, environmental stress, ageing, and skin conditions like eczema. These factors can weaken the skin’s natural barrier, leading to increased roughness and a loss of that soft, supple feeling we all strive for. When the skin’s moisture levels are low, dead skin cells build up on the surface, creating a thick, rough texture. Cold weather, low humidity, and harsh skincare products can exacerbate dryness, while ageing naturally slows down the process of shedding old skin cells. Conditions such as eczema further disrupt the skin barrier, intensifying the feeling of dryness and discomfort. The key to managing this condition lies in replenishing lost moisture and gently exfoliating to remove dead cells. Hydration helps to soothe and plump the skin, while exfoliation reveals a smoother, healthier surface. Combined, these steps help restore the skin’s natural barrier and improve overall texture. Taking care of dry and keratinised skin means embracing a routine of consistent hydration and gentle exfoliation. Many people find that with regular care, their skin becomes noticeably more comfortable, less rough, and beautifully brighter. The right products work to soothe, soften, and repair, giving you back that smooth, resilient skin you deserve. Caring for dry and keratinised skin is about more than just addressing a condition—it’s about nurturing your skin back to its best self. By combining hydration and exfoliation, you can transform your skin, soothing discomfort and boosting your confidence. With the right care, your skin will feel softer, smoother, and visibly healthier. Embrace a dedicated skincare routine that meets your unique needs and enjoy the comfort and resilience of skin that looks and feels revitalised.